April 13, 2025
When you're shopping for real estate in a hot market, finding a true “deal” can feel like searching for a needle in a haystack. Bidding wars, rising prices, and fast-moving inventory can make it seem like every property is overpriced or out of reach. But deals still exist—you just have to know how to spot them.
As a realtor, here’s how I approach it.
First, look past the surface. Many buyers get turned off by bad photos, cluttered homes, or outdated finishes. But that “ugly duckling” might be structurally sound with great bones—and priced lower because it doesn’t show well. This is where you can win by having vision and being willing to put in a little work.
Next, watch for properties that have been sitting on the market longer than average. If something’s been listed for 45+ days in a market where homes fly off in a week, that’s your signal to dig deeper. There might be something minor scaring buyers off that you could look past—or negotiate around.
You should also track price reductions. A seller who’s dropped their asking price once or twice might be more flexible and ready to strike a deal.
Another tactic? Target estate sales or pre-foreclosures. These sellers are often motivated and might prioritize a clean, quick closing over getting top dollar.
Working with an experienced agent who knows the local comps and trends can also give you an edge. A good agent can spot mis priced listings, identify undervalued neighborhoods, and negotiate terms that save you money beyond just the purchase price.
spotting a deal in a competitive market takes patience, creativity, and strategy. It’s about seeing value where others don’t—and acting quickly when the right opportunity comes along.
Disclaimer: This content is meant for informational purposes only and is not intended to be construed as financial, tax, legal, or insurance advice.
